If you're a small agency, the right CRM can make you feel like you’ve added an extra team member. Whether you want to manage valuations, chase viewings, or automate email follow-ups, a well-chosen CRM saves hours and wins instructions.
Designed for modern estate agents. Clean UI, strong automation features, and slick mobile support. Ideal for growing independents who value presentation and speed.
Focused on vendor marketing and direct mail. Spectre is best for prospecting and canvassing, with tools to auto-generate letters and identify potential listings in your patch.
Cloud-based and flexible. Rex is great for pipeline tracking, task automation, and detailed reporting. Best suited to agencies scaling up beyond one branch.
A long-established name in estate agency software. Dezrez offers powerful integrations, customisation, and multi-branch support. It’s more complex than some newer tools, but full of features for serious users.
Used by some of the UK’s largest estate agencies. Reapit is enterprise-level CRM with sales, lettings, property management, and reporting modules. It’s robust, but better suited to agencies with larger teams and support budgets.
A budget-friendly option with custom fields and task automation. Great for solo agents or small offices starting out who need a lightweight CRM without long contracts.
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